MEDIA AND INFORMATION LITERACY

Get Started. It's Free
or sign up with your email address
MEDIA AND INFORMATION LITERACY by Mind Map: MEDIA AND INFORMATION LITERACY

1. LESSON 1.WHAT IS MEDIA?

1.1. The main means of mass communication (broadcasting, publishing, and the Internet) regarded collectively.

1.2. kinds of media

1.3. Traditional media-Marketers have used traditional media such as print, radio, TV, yellow pages and even outdoor ads to reach consumer markets for the last 50 to 100 years.

1.4. New media- means of mass communication using digital technologies such as the Internet.

1.5. Social media- websites and applications that enable users to create and share content or to participate in social networking.

1.6. Related and Emerging Technologies-Emerging technologies are often perceived as capable of changing the status quo

1.7. COMMUNICATION PROCESS

1.8. shannon-weaver model of communication-6 key concepts: sender, encoder, channel, noise, decoder, and receiver

1.8.1. the feedback mechanism-is a loop system wherein the system responds to a perturbation

1.8.1.1. Media as an Information Industry-The demand for information goods and services from consumers is increasing

2. LESSON 2.MEDIA THEN AND NOW

2.1. Traditional media allows businesses to target a broad target audience through billboards, print advertising, television commercials, and more. In comparison, new media allows companies to target a narrow target audience through social media, paid online ads, and search results.

2.2. Pre-industrial society refers to social attributes and forms of political and cultural organization

2.3. MESOPOTAMIA As the cradle of western

2.4. ELECTRONIC AGE- began when electronic equipment, including computers came into use.

2.4.1. INDUSTRIAL AGE-is a period of history that encompasses the changes in economic and social organization that began around 1760 in Great Britain

2.5. BRIEF HISTORY OF PHILIPPINE MEDIA

2.5.1. DIGITAL AGE-also called the information age, is defined as the time period starting in the 1970s

2.6. Pre – Colonial Culture During the early period thousand years ago, the early Filipinos were composed of different groups that came from different part of Asia

2.7. "The code of Hammurabi"-was carved onto a massive, finger-shaped black stone stele (pillar) that was looted by invaders and finally rediscovered in 1901

2.8. INDUSTRIAL AGE-is a period of history that encompasses the changes in economic and social organization that began around 1760 in Great Britain and later in other countries

2.9. ELECTRONIC AGE-began when electronic equipment, including computers came into us

2.10. DIGITAL AGE

2.11. THE STATE OF MEDIA TODAY

2.11.1. LOCAL ONLINE MEDIA

2.12. COMMUNITY MEDIA

2.13. STATE-OWNED MEDIA

3. LESSON 3.UNDERSTANDING MEDIA:ASTHETICS OF THE IMAG,TEXT,AND AUDIO

3.1. TO CONSTRUCT, COMPOSE, OR IMAGINE,SOMETHING, MEANING TO CREATE

3.1.1. NEWSPAPER AND JOURNALISM

3.1.2. BOOKS, COMICS, MAGAZINE, AND THE PUBLISHING INDUSTRY

3.1.3. THE LITERATURE

3.1.4. NOVELS

3.1.5. NOVELLETES

3.1.6. ESSAY

3.1.7. MEMOIRS

3.1.8. PHOTOGRAPHY AND TIMELESS IMAGE CONCEPTS

3.1.9. the art or practice of taking and processing photographs

3.1.10. Highlights are usually defined as the brightest area in a photo.With that in mind, I would like to redefine highlights as the brightest area in a photo in which one can still see detail. The same is true of a great shadow. A shadow is defined as the darkest area of a photo in which you can still see detail.

3.1.11. FRAMING AND LISTENING

3.1.12. RADIO AND EVOKING IMAGINATION

3.1.13. -the existence of radio transistors or radio sets don't rely heavily on electricity plugging

4. LESSON 4:UNDERSTANDING MEDIA:AESTHETIC OF SOCIAL NETWORKING

4.1. SOCIAL MEDIA-websites and applications that enable users to create and share content or to participate in social networking.

4.2. SOCIAL NETWORK-is a website that allows people with similar interests to come together and share information, photos and videos

4.3. EXAMPLE

4.4. Twitter

4.5. MySpace

4.6. WeChat

4.7. Instagram

4.8. PRINT BASED-form of communication produced mechanically or electronically using printing, photocopying

4.9. AUDIO BASED- Internet telephone, such as Skype, is considered to be audio-based CMC.

4.10. VIDEO BASED- designate knowledge or skills acquired by being taught via video

4.11. RELEVANCE OF SOCIAL MEDIA IN TODAY'S SOCIETY

4.12. In today's society, the use of social media has become a necessary daily activity. Social media is typically used for social interaction and access to news and information, and decision making. It is a valuable communication tool with others locally and worldwide, as well as to share, create, and spread information.

4.13. TRADITIONAL MEDIA COVERAGE AND SOCIAL MEDIA ENHANCEMENT

4.14. Social media reaches a maximum audience, while traditional media's audience is generally more targeted. Social media is versatile

5. LESSON 5:UNDERSTANDING MEDIA AESTHETICS OR NEW MEDIA

5.1. "NEW MEDIA" the computer-originated the technologies that can be classified as 'social media', the honor of the Godfathers of Social Media goes to Tom Truscott and Jim Ellis who in 1979 invented the world's first usernet systems

5.2. is used to describe content made available using different forms of electronic communication made possible through the use of computer technology

5.3. NEW MEDIA AS MULTIMEDIA

5.4. considered to be the multimedia and digital form of communication happening via desktop and laptop computers, as well as phones, tablets and other devices

5.5. INTERSECTING TRADITIONAL MEDIA AND NEW MEDIA

5.6. Traditional media allows businesses to target a broad target audience through billboards, print advertising, television commercials, and more. In comparison, new media allows companies to target a narrow target audience through social media, paid online ads, and search results.

5.7. JOURNALISM+INTERNET=BLOGGING

5.8. BROADCASTING+INTERNET=PODCAST

5.9. FILM+INTERNET=YOUTUBE

5.10. TRANSITIONING MEDIA

5.11. TRANSITIONING USERS

6. LESSON 6: UNDERSTANDING MEDIA AESTHETICS OF FILM AND TV

6.1. film composition basically mimicked that of a stage play. Directors staged all actors and important information to face the audience

6.2. FILM IMAGE COMPOSITION

6.3. MOTION FRAMING CONCEPTS

6.4. In visual arts and particularly cinematography, framing is the presentation of visual elements in an image, especially the placement of the subject in relation to other objects.

6.5. CAMERA MOVEMENTS INCLUDE:

6.6. ZOOM- Without a doubt, zooming is the most used

6.7. TILT

6.8. DOLLY

6.9. TRUCK

6.10. PEDESTAL

6.11. RACK FOCUS

6.12. MODES OF FILM PRODUCTION

6.13. Large-scale production- This is also known simply as studio filmmaking in which a company in the business of creating films retain authority over the films that their actors, crew, and equipment produce

6.14. exploitation, independent production, and diy

6.15. Small-scale production

6.16. FILM FORMATS

6.17. is a technical definition of a set of standard characteristics regarding image capture on photographic film, for either stills or filmmaking. It can also apply to projected film, either slides or movies. The primary characteristic of a film format is its size and shape.

6.18. NARRATIVE

6.19. DOCUMENTARY

6.20. ANIMATION

6.21. EXPERIMENTAL

6.22. SITCOM- An amusing TV series about fictional characters.

6.23. DOCUMENTARY- A TV programme that documents real life events

6.24. SOAP

6.25. CARTOON

6.26. TRAVEL OR HOLIDAY

6.27. KIDS/CHILDREN

6.28. DRAMA

6.29. TV SHOW ANATOMY AND ADVERTISING

6.30. Advertising Disguised as News. Appeal to Vanity. Bandwagon Technique. Beer Commercials. Billboard Epic. Bottled Cool. Celebrity Endorsement. Character Celebrity Endorsement.

6.31. CRAFTING MEDIA MESSAGES

6.32. this means different types of content are being crafted and presented

6.33. CREATING MEANING IN IMAGE PRODUCTIOM

6.34. This will determine what was included and excluded in a shot.